Designing a better travel experience for parents and children
ROLE
Product Design Lead
WHAT I DID
Brand Design, User Experience, User Interface
YEAR
2015

Problems & opportunities

You can read more about the company and the apps on Vulcan post↩︎.

I joined Topotogo for a 7-month stint to build up the brand, investors' decks, the user experience and interface of the apps and website as well as the merchandises (physical map, tote bags, etc...) As a solo backpacker, understanding an entirely different demographic's needs sounded to me like an adventure.

Above
Topotogo's printed map
Above
Icon set designed for the app
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